Our story

Built by people who called every shop themselves

Since 2019 we have been listing the businesses India actually runs on — the kirana, the clinic, the coaching centre — and verifying each one by phone before anybody reads about it. Today the catalogue carries 11 businesses across 1 city, and every tool an owner needs to run the day is free.

Our Story

We started with a spreadsheet of 400 shops and an argument about how many of them were actually reachable online. These are the dates that changed how the product works — not every release, just the ones that moved it.
2019

The beginning

Two of us spent a month calling shops in Dadar to settle an argument: how many local businesses are actually reachable online? Most were not. The first version of NearbyReview was a spreadsheet of 400 of them.

2020

First verified listing

A tailoring shop off Senapati Bapat Marg became the first business we called, placed and published. The same three checks — phone, address, a person on the other end — still gate every listing today.

2021

Reviews, and the rules around them

One account, one review per business. We wrote the content policy before we needed it, and set the rating to be computed by the database so nobody on staff could ever type one in.

2022

The owner console

Owners kept asking who had enquired. We gave them a lead inbox, public replies to reviews and the ability to claim a listing — free, because a listing nobody manages is a listing nobody trusts.

2023

Beyond Mumbai

Pune, Bengaluru and Hyderabad opened with a launch manager each, listing and verifying the first thousand businesses in the city by hand before the pages went live.

2024

Tools that run the day

The point of sale and the quotation maker shipped: the till sells what the microsite shows, stock comes off the same catalogue, and a quote is a link the customer can accept. Still free.

2025

Every listing becomes a website

Microsites gave each business its own themed pages, and custom domains let owners point a domain they bought at the listing they already maintain.

2026

Search that understands a photograph

Image search, offers, guides written to a published editorial policy, and a catalogue that answers its own counts — no number on this site is stored by hand.

Today

11 businesses, 33 reviews and 1 city live — counted by the catalogue as you read this.

Our Values

Three things we will not compromise on, whatever it costs us.
What we promise

NearbyReview promises to be the most useful thing to happen to a business with no website.

We build software the way a shopkeeper thinks about the day — who is asking, what is in stock, what did they pay — and we verify what we publish before anyone reads it. An owner on NearbyReview is not buying a listing; they are getting a working page, a lead inbox and a till that cost nothing to run.
Businesses across India on NearbyReview

Verified before visible. A listing goes live only after the phone number and address check out. Owners who want the badge send documents too, and a person reads them.

Reviews from people who went. One account, one review per business, and we never delete a review because the owner asked. Owners reply in public; we moderate in public.

Tools that stay free. The listing, the POS, the quotation maker and the lead inbox cost nothing. Paid plans buy placement and a badge, never access to your own data.

Our Brand & Backing

One company, one catalogue, and a business model nobody can quietly buy their way around. We charge for placement and a verification badge — never for the catalogue, a rating, or an owner's leads.
01

One brand, one catalogue

  • NearbyReview Technologies Pvt. Ltd. runs all of it.
  • The directory, the owner console and the microsites read one catalogue in Postgres.
  • There is no second dataset sold to anyone else.
02

Paid plans, not paid facts

Revenue comes from owners who buy a verification badge and sponsored placement. Placement is labelled Ad and never pushes an organic result down; a badge is documents a person read, not a rating.

03

Independent, and small on purpose

We are funded by that revenue and a single seed round. Nobody outside the company can pay to change a rating, remove a review, or see an owner's leads.

Leadership

Small, in Mumbai, and on the support inbox. Engineers, designers and the people who verify listings sit together, and everyone talks to owners each month — that is where most of the roadmap comes from.

Ananya Rao

Ananya Rao

Co-founder & CEO
Vikram Shetty

Vikram Shetty

Co-founder & CTO
Meera Iyer

Meera Iyer

Head of Trust & Safety
Rohit Deshmukh

Rohit Deshmukh

Head of City Launch
Sana Qureshi

Sana Qureshi

Head of Design
Karthik Menon

Karthik Menon

Head of Support

Live in Mumbai today, and every business on this map was called before it went up.

11 businesses and 33 reviews, counted by the catalogue as you read this.

Map of the city NearbyReview is live in

About NearbyReview, in short.

Visit the help centre

An India-focused local business directory. Consumers search verified businesses by city and category, read reviews from people who visited, and enquire straight from the listing. Owners claim their listing free and get a lead inbox, a point of sale, an inventory list and a quotation maker with it.

Every submission starts pending and unclaimed. Someone on the team calls the number and places the address before it can appear in search or on a city page. Owners who want the badge send documents too, and a person reads them — verification is never automatic and never bought.

No. The listing, the microsite, the lead inbox, the till and the quotation maker are free and stay free. Paid plans buy a verification badge and sponsored placement, which is always labelled Ad. Nothing behind a plan is your own data.

Not by asking. A review comes down only when it breaks the content policy — it is fake, it is abusive, or it is about the wrong business — and the decision is logged with who made it and why. Owners can reply in public to anything.

The catalogue itself. Listing counts come from a view, ratings from a trigger over the reviews on record. If a figure cannot be derived from rows, the page shows an empty state instead of a plausible-looking number.